Nourished Routes

Branding

Nourished Routes, a Community Interest Company focused on children's wellbeing, approached me to design a joyful, vibrant, and caring brand. Their mission is to inspire young people to lead healthier, more active, and mindful lives.

We decided to represent their brand with a rainbow, a symbol of hope and positivity. Each color in the rainbow reflects one of their three core areas of expertise, beautifully encapsulating their commitment to a brighter future for children.